Monday, 20 March 2017

Rateragent moots closing due to total shambles. We called it two years ago.

Yet another Crowdcube funded company comes off the rails within 24 months of funding. This Blog warned would be investors at the time that the claims made by the CEO were far from transparent.

To quote the email sent to shareholders - ' Unfortunately, due to the previous leadership the business has reached a precarious position.' IE it's insolvent.

It had spent all of the £134k it raised on Crowdcube in 2015 and more by the end of 2015. In 2016 it was due to be turning over £1.23m with profits of £294k. In fact it only achieved just over £80k in revenues, with a small loss of £8k,; cut back from the £150k it lost in 2015 when it received its lovely lolly from 133 investors.

The leadership that is roundly blamed for this shambles is one Mal McCallion, who is described in the Crowdcube pitch thus - 

Mal was involved in the launch of two very successful property technology start-ups, Zoopla & Primelocation. He has spent 15 years immersed in UK property tech.


Mal has extraordinary experience in this marketplace, having been on the launch team of Primelocation in 2000 - taking that all the way to exit in 5 years for £48m - and driving the re-launch of Zoopla, when it pivoted from a private sales platform to an estate agent subscription site from 2008. 
Having spent three years helping to build Zoopla from zero subscribing agent branches to a solid number two in the property portal market (behind Rightmove) by 2011, Mal was headhunted to join Brent Hoberman, co-Founder of, in an interactive floorplan business which let people build Computer Generated Images (CGI's) of their actual homes with up to 125,000 new furniture items in them. 
Having sold that to Floorplanner in 2013, in 2014 Mal went to run Fine & Country / Guild of Professional Estate Agents' technology company, PropertyLogic. The concept of a new start-up in raterAgent became too tempting in December 2014, however and, within a month, the 'beta' site was launched in January 2015.
Until he began to use every waking hour creating and nurturing raterAgent, Mal loved running, cycling and spending time with his family. He is a downtrodden Ipswich Town fan and knows more than anyone reasonably should about Simple Minds' back catalogue and Blackadder.

That hardly sounds like someone who would place the company in such a precarious position by accident. Mal resigned a while back and we wrote about this here and here whilst the pitch was live and in fact told investors that the claims made on the Crowdcube pitch were best. 

Crowdcube must be held accountable for this misinformation - it was after all a prime part of the pitch they vetted and published under their FCA license. But of course they wont be. And so it goes on and on and on ......................................................................

1 comment:

  1. Not sure what problem this company was out to solve, really. I met Mal during the raise - couldn't work out why someone with these credentials would be bothering.